• The brand recently launched its new Bavaria Oktoberfest, a Märzen-style Lager “with a celebration soul”, inspired by a traditional German recipe made from 100% malt, exclusive hops and 5% alcohol.
• As part of the novelties, they will have the Bavaria Beer Garden that will be developed in October, designed for all those who wish to celebrate Oktoberfest in the country.

Bavaria, the premium beer brand with more than 90 years of history and a rich German heritage, invites the public to enjoy the Brewing Season that begins this September, a time of celebration that introduces to the market a new product, traditions and experiences that allow to enjoy the present, honoring its legacy and roots.
To mark the beginning of this season, Bavaria recently launched its new Bavaria Oktoberfest, a Märzen-style Lager with a “celebration soul”, inspired by a traditional German recipe made from 100% malt, exclusive hops and 5% alcohol; in addition to being known for its flavor, full body and slightly sweet notes with fruity aromas.

“With the launch of the new Bavaria Oktoberfest, we bring the authentic German beer experience to Costa Rica, inviting everyone to find those moments to celebrate and enjoy this Beer Season. This Märzen beer is an expression of our dedication to quality and tradition, and we believe it is the perfect companion to share unforgettable experiences”, commented Marialaura Menéndez, Bavaria’s Brand Manager. 
Another milestone is the Bavaria Beer Garden in October, a festival designed for those who celebrate Oktoberfest. This will be held at the Pedregal Events Center in Heredia from October 4 to 6.
The brand will have dynamics and sweepstakes in their social networks to participate for tickets to this event. You can find them on Facebook and Instagram as @bavariacostarica. 

Bavaria’s Brewing Season is more than a special date
According to Maria Pía Robles, FIFCO’s Corporate Relations Director, the Brewing Season is a tribute to the brand’s German heritage and to this premium beverage so loved by Costa Ricans, another space where they show that for FIFCO consumers come first. 
Currently, Bavaria is in a constant innovation process in order to pamper the needs of its consumers, their preferences and, undoubtedly, activities of this type demonstrate the type of quality experiences that FIFCO’s premium beer brand wishes to reflect.
“As market leaders, we offer our consumers a broad portfolio of beers, as well as unique experiences where music, aromas, flavor, brewing expertise, gastronomy and quality are blended, always keeping in mind our drive towards smart consumption practices in seniors,” Robles added.
For the near future, the brand wants to continue to focus on celebration and everyday enjoyment, offering more smart drinking occasions for people, always emphasizing that every day there is a reason to celebrate.
If you want to learn more about Bavaria’s Brewing Season, you can do so through Facebook and Instagram as @bavariacostarica.

About Bavaria

Bavaria® is a beer with a recipe of German origin, with 91 years of experience in the Costa Rican market. It is the leading brand in the premium segment and is loaded with experience and prestige.
It is a beer characterized by its silky body with dense foam, balanced level of bitterness and aroma of sweet and roasted malt.
Today it has 3 line extensions: ​

• Bavaria Gold​
• Bavaria Light​
• Bavaria Masters