{"id":22010,"date":"2025-01-21T14:42:17","date_gmt":"2025-01-21T20:42:17","guid":{"rendered":"https:\/\/www.fifco.com\/?p=22010"},"modified":"2025-01-22T10:59:41","modified_gmt":"2025-01-22T16:59:41","slug":"the-evolution-of-energy-drinks-maxxx-energy-presents-its-new-line-with-functional-benefits","status":"publish","type":"post","link":"https:\/\/www.fifco.com\/en\/the-evolution-of-energy-drinks-maxxx-energy-presents-its-new-line-with-functional-benefits\/","title":{"rendered":"The evolution of energy drinks: Maxxx Energy presents its new line with functional benefits"},"content":{"rendered":"\n<p>&#8211;<em>New formula includes ElevATP and L-Carnitine that will help you improve your performance, favoring a faster muscle recovery.<\/em><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Maxxx-Energy, the country&#8217;s energy drink brand, announces the launch of its new product line without sugar, zero calories and with functional benefits (ElevATP and L-Carnitine) for all consumers who lead an active lifestyle, are looking for an ally for their workouts or simply to maintain an extra boost of energy during the day. &nbsp;<\/p>\n\n\n\n<p>With the new Apple-Kiwi and Blackberry Boost flavors, Maxxx Energy offers a refreshing, calorie-free and sugar-free experience. The formula includes key ingredients such as ElevATP (the body&#8217;s main source of energy for performance and endurance) and L-Carnitine (for muscle recovery), both known for their performance benefits.<\/p>\n\n\n\n<p>\u201c<em>At FIFCO, the consumer is at the center of our business; therefore, we join the trends.<\/em>&nbsp;<em>This innovation is aligned with our sustainability goal number 4 by 2027, where we aim for all our products to have 10 grams of sugar or less, following the recommendations of the World Health Organization (WHO)<\/em>&nbsp;\u201c added Mar\u00eda P\u00eda Robles, FIFCO&#8217;s Corporate Relations Director.<\/p>\n\n\n\n<p><strong>Benefits that make a difference:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Increased performance:<\/strong>\u00a0the combination of caffeine, L-Carnitine and ElevATP provide sustained energy and improve physical performance<\/li>\n\n\n\n<li><strong>Faster recovery:<\/strong><strong>\u00a0<\/strong>L-Carnitine helps reduce muscle fatigue and speeds muscle recovery after exercise<\/li>\n\n\n\n<li><strong>Natural energy:<\/strong>\u00a0ElevATP stimulates the natural production of ATP, the molecule that provides energy to our cells.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>The dosage of the entire Maxxx Energy catalog is essential to obtain the desired results. For this reason, each innovation is thoroughly analyzed by a quality control team, following the regulations of the corresponding entities.<\/p>\n\n\n\n<p>The brand expands its portfolio with this proposal, offering new alternatives that meet the needs and tastes of all consumers. A perfect ally for athletes and fitness and healthy lifestyle enthusiasts.<\/p>\n\n\n\n<p><em>&#8221; With this launch, we seek to consolidate our presence in the energy drink segment, which has gained great relevance, as more and more consumers are looking for healthier alternatives,\u201d<\/em>&nbsp;concluded Robles.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8211;New formula includes ElevATP and L-Carnitine that will help you improve your performance, favoring a faster muscle recovery. Maxxx-Energy, the country&#8217;s energy drink brand, announces the launch of its new product line without sugar, zero calories and with functional benefits (ElevATP and L-Carnitine) for all consumers who lead an active lifestyle, are looking for an [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":22006,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39],"tags":[],"class_list":["post-22010","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/www.fifco.com\/en\/wp-json\/wp\/v2\/posts\/22010","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fifco.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fifco.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fifco.com\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fifco.com\/en\/wp-json\/wp\/v2\/comments?post=22010"}],"version-history":[{"count":2,"href":"https:\/\/www.fifco.com\/en\/wp-json\/wp\/v2\/posts\/22010\/revisions"}],"predecessor-version":[{"id":22014,"href":"https:\/\/www.fifco.com\/en\/wp-json\/wp\/v2\/posts\/22010\/revisions\/22014"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fifco.com\/en\/wp-json\/wp\/v2\/media\/22006"}],"wp:attachment":[{"href":"https:\/\/www.fifco.com\/en\/wp-json\/wp\/v2\/media?parent=22010"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fifco.com\/en\/wp-json\/wp\/v2\/categories?post=22010"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fifco.com\/en\/wp-json\/wp\/v2\/tags?post=22010"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}